Effectiveness. Efficiency. ExpoCloud®.
There's no doubt: the term "efficiency" comes up constantly in everyday life, in many different contexts. Therefore, it makes sense to provide a precise definition. The ExpoCloud ecosystem is based on the following definition, which identifies two central concepts:
- Effectiveness = Doing the right things.
- Efficiency = Doing those right things correctly.
Applied to your event operations:
- It is effective to view all events as part of an "eternal" event cycle consisting of the phases of planning, executing, analysing, and optimising.
- It is efficient to use ExpoCloud specifically for managing the event cycle, as only this ecosystem enables events to be measured effectively.
Valid data – such as measured visitor flows – enable a deeper, more diverse, and more meaningful event analysis. Event data from ExpoCloud enriches the analysis within the event cycle. Consequently, you can optimise your future events based on clear data presented in both graphical and tabular formats. ExpoCloud serves as an efficiency booster for optimising the future of your events.
Efficiency proven in plural
The core factor of efficiency always pertains to two spheres: time and budget. Event managers or event departments have a certain amount of time available each year to manage events, and a certain amount of liquid capital is used for this purpose. The pairs of concepts – process/time efficiency and cost/budget efficiency – are continually relevant.
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Budget efficiency with ExpoCloud:
- By regularly renting stands, you avoid "dead capital" that arises from purchasing.
- Since renting is never classified as fixed assets in accounting, you avoid depreciation!
- By being able to plan events more quickly and easily, you can exhibit at more fairs with the same resources (scaling).
- With the add-on module "Budget," all budgets can be managed digitally, providing you with valid, reliable figures 24/7, 365 days a year. No searching, no inquiries, no emails. Pure efficiency with ExpoCloud.
- With the add-on module "Internal Costs," you can assign internal administrative costs to each item and create internal cost reports based on material consumption. Both features optimise your exhibition controlling.
- By regularly renting stands, you avoid "dead capital" that arises from purchasing.
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Prozess efficiency with ExpoCloud:
- Because you can plan significantly faster and more agilely, it is possible to reduce the previous planning time by up to 75%!
- Since all data can be accessed in real time from the cloud, you can operate independently of location and time.
- Because all ExpoCloud exhibition services are intricately coordinated, you only need to focus on your stand personnel.
- Because you can design custom rental exhibition stands in 3D in the cloud at any time, you expedite the approval and ordering of your stands.
- Because digital automation takes over tedious and coordination-intensive tasks, process calm, stress levels, and job satisfaction increase.
- Because you can plan significantly faster and more agilely, it is possible to reduce the previous planning time by up to 75%!
Flexibility as a lever for efficiency
The benefit of flexibility is frequently mentioned. It constitutes its own category of benefit, closely intertwined with agility. Since ExpoCloud's web-based software is available to you at all times, events can be planned independently of location and time. Flexible working is enabled by advanced cloud software.
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Flexibility with ExpoCloud:
- Because you continually rent modern, modular exhibition systems from internationally leading manufacturers (e.g., Pixlip, Octanorm, beMatrix), you remain flexible across Europe.
- Because the ecosystem is available 24/7, 365 days a year, you can plan more spontaneously and on short notice, for example, to implement a tactical measure.
- Because you can rent modular exhibition systems from leading manufacturers across Europe, there is no dependence on a single manufacturer. Using a custom-built system from a particular exhibition builder would create a "lock-in effect," as you would be tied to their custom build.
- Because ExpoCloud has no minimum order quantity, you can flexibly book rental exhibition stands "on demand," even for just one use per year.
- Because ExpoCloud features a detailed licensing model, you can assign different usage rights flexibly to event managers.
- Because you continually rent modern, modular exhibition systems from internationally leading manufacturers (e.g., Pixlip, Octanorm, beMatrix), you remain flexible across Europe.
EXPOCLOUD® – THE NEW STANDARD IN EVENT-MANAGEMENT.
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